Designing a distinct premium package design system for a leading baby food brand.
Mildberry developed an updated packaging architecture for NAN, a major infant formula brand, to align with the growing market trend toward premiumization. To differentiate the product line from competitors while maintaining a strict, expert image, we introduced a unique premium color scheme and structured visual architecture across more than twenty SKUs. To ensure flawless execution prior to mass can manufacturing, our team also conducted comprehensive prepress and print testing.