Projects
Hoff ousts an Austrian brand
Challenge the present
to create the future
Development and implementation of complex corporate, consumer and retail branding projects
Mildberry is an international, cross-functional, decentralised team that brings together experts in brand development, brand strategies, design, and communication. We develop brand-building solutions that help our clients to engage more effectively with their target audiences.
We work globally as a cloud business. It means that we operate flexibly beyond physical office spaces, utilising a single digital platform where we are united by common professional standards and managed by international project leaders. This approach enables us to reduce infrastructure costs and invest in the quality of our developments. With access to the most talented individuals worldwide, we remain adaptive, multicultural, and capable of rapidly forming local teams to serve specific markets.
Life
All
Consumer branding
Corporate & HR branding
Retail branding
Insights
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Projects
PEEKABOO. We’ll go far!
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Dockland: European standards of logistics centre
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Totem spirit
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Summer for fans 2018
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Grammidin
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Men’s solution for Timotei
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Nü Fruit
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Optinol: strengthening consumer confidence
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Kracks. Modern urban style
Healthy Diet. Part 1: Clean Label
Insights
Healthy Diet. Part 1: Clean Label
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Mildberry and Food Union reach China market
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Two Legends of Danish Ice Cream
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Schedrye – bread traditions in a modern home
Grocerants on the grow
Insights
Grocerants: How merging of supermarkets and cafes is going?
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LP care. Reaching a new audience
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Rexona generation Z
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Immuno Lakto: launch of a line with unusual flavors
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Limbažu Piens. A unique way of developing dairy brands on the Chinese market
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Baboo acts as assistant to parents
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Symphony of fruits
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Sarafanovo: the Russian way with feeling!
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Sir Thomas Lipton. English classic, freshly repackaged
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Aquamaris: actuality expressed in design
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VOX. Beauty requires tenderness
Conscious beauty
Insights
Conscious beauty. The evolution of the care cosmetics industry
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Little times. Attention to the little ones
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The cultural code of the russian nobility
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DECO: renewal of the exclusive Podruzhka brand
Ethic Fail 2020
Insights
We are looking into the details of why not everything is so clear in attempts to conduct an ethical business and how much in reality it is possible to minimize the consequences for the planet in modern conditions.
Voice assistants
Insights
How voice assistants change marketing?
Projects
Velikoslavich. The art of cheesemaking
The transformation of retail
Insights
The process of retail transformation is constant and affects all areas of commerce: from retail formats to the mechanisms operating within retail outlets.
Business in the age of escapism
Insights
Where do brands look for customers on the run from reality?
Projects
Myasnaya Liga: a pragmatic brand for hard discounters
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Development of a new brand of linoleum IVC HOME
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Calve. Global update
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Move towards premium
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Going Organic: Adapting Global Design for Johnson & Johnson
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Lakto China. The best for kids
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Super Motorica. Innovations that change how we think about human abilities
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Heinz. New product launch in Russia
The nature of transformation
Insights
How are eco-innovations and approaches changing business?
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Bravo Mama for ambitious mothers in China
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Carte D’Or Gelato: a delicate italian dessert
